Salon & spa
Miami salon growth system
A local salon used search, reviews, and short-form content to turn weak visibility into a repeatable lead flow.
The challenge
The salon had inconsistent search visibility, almost no review momentum, and weak repeat traffic from social.
Our approach
- - Rebuilt the Google Business profile and review workflow
- - Mapped local keywords into service pages and FAQs
- - Launched a short-form social content cadence tied to promotions
The results
| Metric | Before | After | Change |
|---|---|---|---|
| Monthly website traffic | 120 | 680 | +467% |
| Inbound leads | 3-4 | 22-26 | +6x |
| Instagram followers | 180 | 1,240 | +589% |
Client quote
"Working with MPowered was the first time a marketing partner explained what they were doing and then backed it up with results."
Sarah, Owner